For years, Tamannaah maintained a strict no-kissing policy in her contracts. She famously broke this for Vijay Varma in the anthology Lust Stories 2 , marking a pivotal artistic shift toward more mature storytelling.

The couple officially confirmed their relationship in 2023 after meeting on the set of Lust Stories 2 . However, multiple reports in early 2025 indicated that they have since parted ways amicably . Rumors suggested the split was due to differing views on marriage—with Tamannaah reportedly eager to settle down while Vijay remained focused on his career.