The 9x brand is synonymous with energy ("Jhakaas"). Consequently, the movies often aired here lean towards the "Masala" genre. In recent years, the Marathi film industry has successfully adapted South Indian and Bollywood hits.

If you are looking for foundational films often celebrated by Marathi media outlets: Sant Tukaram

, aiming to provide a high-energy "Jhakaas" experience for music and movie lovers. Its programming includes: Film Song Libraries

This film marked a significant turning point in modern Marathi commercial cinema. It follows the story of a common man who finds inspiration through the spirit of Chhatrapati Shivaji Maharaj to reclaim his identity and pride in a rapidly changing world. Duniyadari A massive hit that captured the hearts of the youth, Duniyadari

about Prashant, a fisherman's son, and Archana, the daughter of a powerful local politician [29]. After falling in love despite their rigid caste differences, the couple elopes to a city, only to face the harsh and tragic reality of social prejudice [33].